Nicolas Nervi1 min readGo on the field to see the reality of a business.From my perspective, the most effective marketers are those who possess a thorough comprehension of their company's business environment....
Nicolas Nervi1 min readHow to keep a bit of control over our brand's positioning ? Currently, we may not have complete control over the branding of our company, but there are still many actions we can take. In the early...
Nicolas Nervi1 min readWe are in the age of demonstration, we should stop to promise.Revolutionize Your Sales Strategy: Don't Just Tell, Show! Since Web 2.0, consumers demand proof. Don't let your sales pitch fall on deaf...
Nicolas Nervi1 min readMost of brands are interrupting us: fail.Most of the brands interrupt us while we do something. Technology will make these tentative attempts fail in the future. Instead of...